PRIVACY POLICY
Fifty/50 Pilates - Privacy Policy
At Fifty/50 Pilates, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services. By accessing our website or using our services, you agree to this Privacy Policy.
This Privacy Policy is only applicable to information we obtain in the course of our business, including though our website, Fifty/50 Pilates Studios (“Studios”), our social media accounts, communications with us, and other online and offline offerings (collectively, the “Services”). This Privacy Policy does not apply to any third-party products, services or websites that you may be able to access via the Services, which may have data collection, storage, and use practices and
policies that differ materially from this Privacy Policy.
By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.
1. Information We Collect
We may collect personal information from when you visit our website, register or book for sessions, or communicate with us. The types of information we collect includes:
Personal Information: “Personal Information” is information that personally identifies you. Name, date of birth, gender, e-mail address, social media handles, phone number, your physical address and fitness-related information provided in the membership process, such as your height, weight, and general fitness-related goals.
Health Information: Any health related information you provide for the purpose of participating in our services or sessions.
Usage Information: Information about how you interact with our website, including IP address, browser type, and pages visited.
Account Information: We collect account information in connection with your Fifty/50 Pilates membership account. The types of Account Information we collect may include the type of membership, billing method, effective dates of your membership, username and password (“Membership Information), and information in connection with the use of our Services, such as records of the products and services purchased, personal preferences such as favorite programs
and sessions, and notations made to your account in connection with customer service communications between you to Fifty/50 Pilates.
Financial Information: We collect financial information to process payments from you, such as a credit card number and/or other related information that may be required from you to complete your purchase. We do not store or retain any of your Financial Information, except for the last four digits of your credit card.
Traffic Data: This is information that your browser sends whenever you visit or use the website, as well as any other generic user information through the use of commonly-used information- gathering tools, such as cookies and web beacons. Traffic Data may also include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the type of mobile phone you are using to access our Services, the operating software and firmware used by your mobile phone, the pages of the Platform that you visit, the time and date of your visit, the time spent on those pages and other data generated from cookies (see Section 4 Cookies below for more information).
2. How We Use Your Information
We use the information we collect for the following purposes:
Service Delivery: To provide and manage our Pilates sessions and other services.
Communication: To send you updates, confirmations, and other information related to your bookings or our services.
Personalization: To tailor our services to your preferences and improve your overall experience.
Marketing: To send you promotional materials and newsletters, if you have opted in to receive them.
Compliance: To comply with legal obligations and protect the safety and integrity of our studio and website.
We use your Personal Information for our legitimate business interest in operating and improving our business and services, including to: provide our services, products, and other offerings to you; establish, manage and administer your membership and account with us; personalize and improve your membership experience; provide you with information you have requested from us, our instructors or coaches trainers you have engaged with; respond to requests and inquiries from you or a third party; optimize our website and customer experience; provide customer support; inform you about our products and services; and ensure that our operations are conducted in an appropriate and efficient manner.
We may also use your Personal Information to perform analytics with your consent when we use information specific to you and identifiable as yours (including market research, trend analysis, and financial analysis).
We may also use your Personal Information to protect against and prevent safety and security issues, fraud and other criminal activity, claims and other liabilities, and to comply with and enforce applicable legal requirements, relevant industry standards, and our policies and terms.
We may also use your Personal Information to send important notices, such as communications about your membership and changes to our policies. Because this information is important to your interaction with Fifty/50 Pilates, you may not opt out of receiving these communications.
We collect Account Information for the purpose of providing and improving the Services, responding to your requests/inquiries, servicing your account, and communicating about your membership account.
We collect Financial Information for the purpose of processing payment for products or services purchased.
We collect fitness and health-related information to allow us to personalize your experience, to allow our instructors and coaches to measure your progress and adjust programming, and for other related uses.
We collect Traffic Data for the purpose of providing and improving the Services, and, as described in this Privacy Policy, to, with your consent, advertise to you.
We may link or combine the personally identifiable information we collect and/or receive about you with non-personally identifiable information we collect or receive about you, such as the Traffic Data we collect automatically during your visit to our website or use of certain of our Services. This allows us to provide you with a personalized experience and helps us to
continually work to improve our Services. If we do combine non-personally identifiable information with personally identifiable information, the combined information will be treated as personally identifiable information for as long as it remains combined.
3. Sharing Your Information
We do not sell, trade, or otherwise transfer your personal information to outside parties, except as described below:
Service Providers: We may share your information with trusted third-party service providers who assist us in operating our website, conducting our business, or providing services to you.
Legal Requirements: We may disclose your information if required by law or in response to valid legal processes, such as a subpoena, court order, or government request.
Protection: We may disclose your information to protect our rights, privacy, safety, or property, and/or that of our clients, employees, or others.
4. Security Of Your Information
The security of your Personal Information is important to us, and we strive to implement and maintain administrative, technical, and physical security measures appropriate to the nature of the information we store, in order to protect it from unauthorized access, destruction, use, modification, or disclosure.
However, please be aware that no method of transmission over the internet, or method of electronic storage is 100% secure and we are unable to guarantee the absolute security of the Personal Information we have collected from you.
5. Your Choices
You have the following rights regarding your personal information:
Access: You may request access to the personal information we hold about you.
Correction: You may request corrections to any inaccurate or incomplete personal information.
Opt-Out: You may opt out of receiving promotional emails from us by following the unsubscribe instructions in the email or contacting us directly.
Deletion: You may request the deletion of your personal information, subject to certain legal obligations.
6. Cookies and Tracking Technologies
Cookies are files with a small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and transferred to your device. We use cookies to collect information in order to improve our services for you. The third parties we work with may also use cookies to help us analyze how our users are using the Service.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.
Some third party service providers may use “flash cookies,” which are saved on your computer, but cannot be rejected, disabled, turned off, opted out of, or deleted in the same way as regular cookies.
If you do not accept cookies, you may not be able to use some features of our website.
We use the following types of cookies (collectively, “Cookie Data”):
“Essential Cookies” are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. Because of their essential nature, you cannot opt out of these cookies.
“Functional Cookies” enable the website to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages.
“Analytics Cookies” allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous.
Additionally, “Advertising Cookies” may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites.
7. Children’s Privacy
Our Services are not directed at anyone under the age of 18; and we do not knowingly collect personally identifiable information from anyone under the age of 18. If we become aware that we have inadvertently received personal information from a child under 18, we will delete such information from our records.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Any changes will be posted on this page, and the "Last Updated" date will be revised accordingly. We encourage you to review this policy periodically to stay informed about how we are protecting your information. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.
9. Retention Policy
We will only retain your personally identifiable data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of our legitimate business interests that have been accessed and satisfy any legal or reporting requirements. For clarity, we retain all information collected for so long as you have a membership account with us, so that we can service your membership efficiently. Should you request to deactivate your membership account or for us to erase your personally identifiable data, subject to our 30-day retention period for back-ups, we will cease to retain all personally identifiable information you have provided. However, retention periods may be extended if we are required to preserve your information or data because of litigation, investigations and other similar proceedings, or if a longer retention period is required or permitted by applicable law.
10. Contact Us
If you have any questions or concerns about this Privacy Policy or our practices, please contact us at: support@fifty50pilates.com.